Book Clubs

Nicole Anae

Research output: Book chapter/Published conference paperChapter


Book Clubs represented big business throughout the 1990's. The New York Times reported on December 14 1999 that for the year through October, net sales for book clubs had reached $950 million, an increase of 4.5 percent over the comparable period a year earlier.Three major corporations represented the key players in the book club business during the 1990's: Bertelsmann's Doubleday Direct; Time Inc.'s Book-of-the-Month Club; and, Rodale Press's six holdings. Bertelsmann claimed in 1999 that together, the clubs boasted a combined membership of 4.5 million members.
Original languageEnglish
Title of host publicationSalem Press
Subtitle of host publicationThe Nineties in America
EditorsMilton Berman
Place of PublicationCalifornia
PublisherSalem Press
Number of pages2
ISBN (Print)9781587655005
Publication statusPublished - 2009

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