Projecting an attractive political persona is as important in rural and regional politics as any other political arena. In the final decade of the 20th century and into the 21st century a new style of political persona emerged in rural and regional Australia which captured the attention of voters and the media. This new political persona is populist and perpetuates identity politics. It uses populist and socio-political identity rhetorical devices to react against a range of political and policy agendas. This political persona which emerged was a product of the 'rural revolt' of the 1990s.
|Title of host publication||Where the crows fly backwards|
|Subtitle of host publication||Notions of rural identity|
|Place of Publication||Brisbane, Queensland|
|Number of pages||10|
|Publication status||Published - 2010|