Case Response

Heather Crawford

Case Response

Heather Crawford

Management and Marketing

Research output: Book chapter/Published conference paper › Chapter

Original language	English
Title of host publication	Marketing
Subtitle of host publication	Real People Real Choices
Place of Publication	Sydney
Publisher	Pearson Prentice Hall
Pages	1-1
Number of pages	1
Edition	5th ed. / 1
ISBN (Print)	9780132299206
Publication status	Published - 2008

Cite this

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title = "Case Response",

author = "Heather Crawford",

note = "Imported on 12 May 2017 - DigiTool details were: Edition (250a) = 5th ed.; publisher = Sydney: Pearson Prentice Hall, 2008. Issue no. (773s) = 1; Parent title (773t) = Marketing: Real People Real Choices; No. of chapters (773w) = 14.",

year = "2008",

language = "English",

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booktitle = "Marketing",

publisher = "Pearson Prentice Hall",

edition = "5th ed. / 1",

}

TY - CHAP

T1 - Case Response

AU - Crawford, Heather

N1 - Imported on 12 May 2017 - DigiTool details were: Edition (250a) = 5th ed.; publisher = Sydney: Pearson Prentice Hall, 2008. Issue no. (773s) = 1; Parent title (773t) = Marketing: Real People Real Choices; No. of chapters (773w) = 14.

PY - 2008

Y1 - 2008

M3 - Chapter

SN - 9780132299206

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BT - Marketing

PB - Pearson Prentice Hall

CY - Sydney

ER -