Original language | English |
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Title of host publication | Marketing |
Subtitle of host publication | Real People Real Choices |
Place of Publication | Sydney |
Publisher | Pearson Prentice Hall |
Pages | 1-1 |
Number of pages | 1 |
Edition | 5th ed. / 1 |
ISBN (Print) | 9780132299206 |
Publication status | Published - 2008 |
Case Response
Heather Crawford
Research output: Book chapter/Published conference paper › Chapter