Colour as an indicator of vulnerability of users within social networks

Social networking users are presented with a plethora of profile and privacy settings; most of which are left defaulted. As a result, there is little understanding of the fields that make up the user profile, the privacy settings available to safeguard the user, and the ramifications of not changing the same. Concerns relating to the unprecedented quantities of Personally Identifiable Information being stored need to be addressed. By employing a risk matrix to a social media profile, a user could be alerted to the potential dangers of the information being contained within the profile. By adapting this tool, the risks to the individual user of a social media profile will be minimised.