@inproceedings{fd25885e5cf840a38f25025045fd5b5d,
title = "Customer Value and its Role in Value Delivery System Accountability",
author = "Daniel Prior",
note = "Imported on 03 May 2017 - DigiTool details were: publisher = Wellington, New Zealand: Australia and New Zealand Academy of Marketing, 2004. editor/s (773b) = Professor Jim Wiley; Event dates (773o) = 29/11/2004 - 1/12/2004; Parent title (773t) = 6768.; 6768 ; Conference date: 29-11-2004 Through 01-12-2004",
year = "2004",
language = "English",
pages = "1--7",
editor = "Jim Wiley",
booktitle = "Marketing accountabilities and responsibilities",
publisher = "Australian & New Zealand Marketing Academy",
}