Design school: Design education in the age of digital capital

Paul Rodgers, Jonathan Bremner

Research output: Book chapter/Published conference paperConference paperpeer-review

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Design, we are often reminded, has a direct social purpose that is capable of reaching all sectors of public life. National design organisations across the world proclaim that design acts reflect a nation's social and cultural values; design shapes the everyday products people use, the buildings we live, work and play in, and the clothes we wear. Furthermore, design communicates those values to others. It is therefore an extremely powerful tool that can communicate and express a nation's values to others and has a significant role in the social, cultural and economic wellbeing of its people (Newman and Swann, 1996). Moreover, it has been suggested that design is the best tool that we have available to us to make sense of the contemporary, complex modern world (Sudjic, 2009). But how should a design school in the age of digital capital best prepare future designers for this complex world? How can the design school maximize the potential opportunities suggested by this future, uncertain world? Can the design school truly help address some of the emergent and huge global issues we will surely face? By looking at the contemporary situation this paper explores how the structure of design education has been transformed by a number of internal, external, and contextual factors. The paper will expand upon the operative scope, flexibility, and vulnerability of teaching design, its history/theory, and representation in the years and decades ahead in the design school.
Original languageEnglish
Title of host publicationProceedings of the 2nd International Conference for Design Education Researchers
Place of PublicationOslo
PublisherABM-media as c/o Oslo and Akershus University College of Applied Sciences
Number of pages12
ISBN (Electronic)9788293298007
Publication statusPublished - 2013
Event2nd International Conference for Design Education Researchers
- Oslo, Norway, Oslo, Norway
Duration: 14 May 201317 May 2013


Conference2nd International Conference for Design Education Researchers


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