| Original language | English |
|---|---|
| Title of host publication | Marketing |
| Subtitle of host publication | Building Business, Shaping Society, British Academy of Marketing Conference |
| Place of Publication | Dublin, Ireland |
| Publisher | British Academy of Marketing |
| Pages | 140-157 |
| Number of pages | 18 |
| Volume | 24 |
| DOIs | |
| Publication status | Published - 2005 |
| Event | British Academy of Marketing Conference - Dublin, Ireland., Ireland Duration: 05 Jul 2005 → 08 Jul 2005 |
Conference
| Conference | British Academy of Marketing Conference |
|---|---|
| Country | Ireland |
| Period | 05/07/05 → 08/07/05 |
Cite this
}
Developing Interpersonal Liking in Lender-Customer Relationships in the Australian Banking Sector. / Hawke, Amy; Heffernan, Troy.
Marketing: Building Business, Shaping Society, British Academy of Marketing Conference. Vol. 24 Dublin, Ireland : British Academy of Marketing, 2005. p. 140-157.Research output: Book chapter/Published conference paper › Conference paper
TY - GEN
T1 - Developing Interpersonal Liking in Lender-Customer Relationships in the Australian Banking Sector
AU - Hawke, Amy
AU - Heffernan, Troy
N1 - Imported on 03 May 2017 - DigiTool details were: publisher = Dublin, Ireland: British Academy of Marketing, 2005. editor/s (773b) = UÃ Ghallachóir Kate; Event dates (773o) = 5-8 July 2005; Parent title (773t) = British Academy of Marketing Conference. ISSNs: 0265-2323;
PY - 2005
Y1 - 2005
U2 - 10.1108/02652320610659003
DO - 10.1108/02652320610659003
M3 - Conference paper
VL - 24
SP - 140
EP - 157
BT - Marketing
PB - British Academy of Marketing
CY - Dublin, Ireland
ER -