TY - JOUR
T1 - Guest editorial
T2 - Consumers and technology in a changing world
AU - Lowe, Ben
AU - Dwivedi, Yogesh
AU - D'Alessandro, Steven Peter
PY - 2019/6/10
Y1 - 2019/6/10
N2 - The internet and other technologies have changed our lives substantially. These days, you can be sitting in a café and stream almost any music instantaneously, order something to arrive at your home the next day, video chat to your friend on the other side of the world,send a birthday card, control the climate in your home, keep track of your physical activity by syncing with your smart watch and many other things; all with a thumb press on a smartphone or some other connected device. While such actions seem quite normal it is sometimes easy to take them for granted and perhaps forget that they are based around products which are relatively recent innovations enabled by advances in mobile connectivity and other technologies.
AB - The internet and other technologies have changed our lives substantially. These days, you can be sitting in a café and stream almost any music instantaneously, order something to arrive at your home the next day, video chat to your friend on the other side of the world,send a birthday card, control the climate in your home, keep track of your physical activity by syncing with your smart watch and many other things; all with a thumb press on a smartphone or some other connected device. While such actions seem quite normal it is sometimes easy to take them for granted and perhaps forget that they are based around products which are relatively recent innovations enabled by advances in mobile connectivity and other technologies.
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U2 - 10.1108/EJM-06-2019-966
DO - 10.1108/EJM-06-2019-966
M3 - Editorial
AN - SCOPUS:85069499836
SN - 0309-0566
VL - 53
SP - 1038
EP - 1050
JO - European Journal of Marketing
JF - European Journal of Marketing
IS - 6
ER -