Harnessing social media to listen to community

Michael Mehmet

Research output: Other contribution to conferencePresentation onlypeer-review


Social media use is ubiquitous capturing people from all walks of life. Many use social media to convey attitudes, opinions and preferences. Michael will unpack social listening showing you how you can get in touch with the communities you serve and show you how the insights can be put into action. This talk will give practical examples showcasing how listening to the community has created change through campaigns, policy actions and more.


Dive into the research topics of 'Harnessing social media to listen to community'. Together they form a unique fingerprint.

Cite this