Impact of Interpersonal Bonds on Service Evaluation

Ken Butcher, Beverley Sparks

Research output: Book chapter/Published conference paperConference paper

9 Downloads (Pure)
Original languageEnglish
Title of host publicationANZMAC 2002
EditorsRobin Shaw, Stewart Adam, Heath McDonald
Place of PublicationMelbourne
PublisherAustralian & New Zealand Marketing Academy
Pages1561-1567
Number of pages7
ISBN (Electronic)0730025624
Publication statusPublished - 2002
EventAustralian and New Zealand Marketing Academy Conference - Melbourne, Australia
Duration: 02 Dec 200204 Dec 2002

Conference

ConferenceAustralian and New Zealand Marketing Academy Conference
CountryAustralia
Period02/12/0204/12/02

Cite this