Incubator mediation in commercialising disruptive innovation

Sussie C Morrish, Matthew C Whyte, Morgan P Miles

Research output: Contribution to journalArticlepeer-review


One of the parameters supporting an innovation-based economy in an age of technological development is the formation of business incubators. This study focuses on disruptive innovation and the support of a business incubator through network and institutional mediation. Relevant literature shows limited research in this area. This paper brings a deeper understanding of the influences of business incubation on disruptive innovation with an in-depth investigation into four participant companies. Using comparative case analysis, mediation similarities and differences were examined throughout the cases’ innovation identification, planning and development and implementation process. Four themes emerged: mediation influences the disruptive mind-set, interdisciplinary input, financial support and technology and business uncertainty. The findings extend the literature; provide practical guidance for incubator management and allocation of resources in disruptive innovation.
Original languageEnglish
Pages (from-to)177-189
Number of pages13
JournalJournal of Strategic Marketing
Issue number2
Early online dateOct 2017
Publication statusPublished - 2019


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