Internal Communication: Improving productivity and Morale at AMP

    Research output: Book chapter/Published conference paperChapter

    Abstract

    One of the fastest growing areas of public relations specialisation is that of internal communications, principally because organisations are becoming increasingly aware that higher levels of employee productivity and commitment make a significant bottom-line contribution: "The messages that reach (or don't reach) your employees can impact productivity, efficiency, and ultimately,employees loyalty to your organization (Versantworks website)."
    Original languageEnglish
    Title of host publicationPublic Relations Campaigns
    EditorsMark Sheehan, Robina Xavier
    Place of PublicationSouth Melbourne
    PublisherOxford University Press
    Pages114-124
    Number of pages11
    Edition8
    ISBN (Print)9780195559101
    Publication statusPublished - 2008

    Fingerprint

    Employee loyalty
    Employees
    Productivity
    Employee productivity
    Employee commitment
    Web sites
    Internal communication
    Public relations
    Morale

    Cite this

    Alexander, D. (2008). Internal Communication: Improving productivity and Morale at AMP. In M. Sheehan, & R. Xavier (Eds.), Public Relations Campaigns (8 ed., pp. 114-124). South Melbourne: Oxford University Press.
    Alexander, Donald. / Internal Communication : Improving productivity and Morale at AMP. Public Relations Campaigns. editor / Mark Sheehan ; Robina Xavier. 8. ed. South Melbourne : Oxford University Press, 2008. pp. 114-124
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    keywords = "Best practice for staff communication, Employee communication, Productivity",
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    Alexander, D 2008, Internal Communication: Improving productivity and Morale at AMP. in M Sheehan & R Xavier (eds), Public Relations Campaigns. 8 edn, Oxford University Press, South Melbourne, pp. 114-124.

    Internal Communication : Improving productivity and Morale at AMP. / Alexander, Donald.

    Public Relations Campaigns. ed. / Mark Sheehan; Robina Xavier. 8. ed. South Melbourne : Oxford University Press, 2008. p. 114-124.

    Research output: Book chapter/Published conference paperChapter

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    Alexander D. Internal Communication: Improving productivity and Morale at AMP. In Sheehan M, Xavier R, editors, Public Relations Campaigns. 8 ed. South Melbourne: Oxford University Press. 2008. p. 114-124