Original language | English |
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Title of host publication | Quo vadis Public Relations? |
Subtitle of host publication | auf dem Weg zum Kommunikationsmanagement : Bestandsaufnahme und Entwicklungen |
Place of Publication | Wiesbaden, Germany |
Publisher | VS Verlag for Sozialwissenschaften |
Pages | 186-198 |
Number of pages | 13 |
ISBN (Print) | 3531140345 |
Publication status | Published - 2004 |
Issues Negotiation: Is it Characterised by Control Mutuality, Trust, Commitment and Satisfaction
Thomas Watson
Research output: Book chapter/Published conference paper › Chapter