Abstract
Journal ranking studies are a popular means of assessing research performance but are subject to criticism. An analysis of rankings of marketing journals is undertaken revealing consistency in rankings across regions and methodologies. Agreement is most strong for the very top journals. Explanations for the consistency in rankings and implications of it are discussed.
| Original language | English |
|---|---|
| Title of host publication | 3Rs |
| Subtitle of host publication | Reputation, Responsibility & Relevance (ANZMAC 2007) |
| Place of Publication | Dunedin, New Zealand |
| Publisher | ANZMAC |
| Pages | 3212-3223 |
| Number of pages | 12 |
| ISBN (Electronic) | 9781877156280 |
| Publication status | Published - 2007 |
| Event | Australian and New Zealand Marketing Academy Conference - University of Otago, Dunedin, New Zealand, New Zealand Duration: 03 Dec 2007 → 05 Dec 2007 |
Conference
| Conference | Australian and New Zealand Marketing Academy Conference |
|---|---|
| Country/Territory | New Zealand |
| Period | 03/12/07 → 05/12/07 |