#LookAtMe: Capturing NSW rural destination marketing managers perceptions of engaging the millennial market

Rosemary Black; Cliff Lewis; Kim Nelson

#LookAtMe: Capturing NSW rural destination marketing managers perceptions of engaging the millennial market

Torrens University Australia

Research output: Book chapter/Published conference paper › Conference paper › peer-review

Original language	English
Title of host publication	20:20 Vision: New Perspectives on the Diversity of Hospitality, Tourism and Events: Proceedings of the 30th Annual Conference
Publisher	CAUTHE
Pages	285-287
Number of pages	3
ISBN (Electronic)	9780473509224
ISBN (Print)	9780473509231
Publication status	Published - 2020
Event	30th Annual CAUTHE Conference 2020: Council for Australasian Tourism and Hospitality Education Annual Conference - Auckland University of Technology, Auckland, New Zealand Duration: 10 Feb 2020 → 13 Feb 2020 http://cauthe.org/wp-content/uploads/2020/03/detailed_programme-11.2.2020.pdf (program) https://cauthe.org/services/conferences/conference-2020/

Conference

Conference	30th Annual CAUTHE Conference 2020
Abbreviated title	New Perspectives on the diversity of Hospitality, Tourism and Events
Country/Territory	New Zealand
City	Auckland
Period	10/02/20 → 13/02/20
Internet address	http://cauthe.org/wp-content/uploads/2020/03/detailed_programme-11.2.2020.pdf (program) https://cauthe.org/services/conferences/conference-2020/

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Cite this

@inproceedings{dfa58fd3962a42a68cd75cef1a90154e,

title = "#LookAtMe: Capturing NSW rural destination marketing managers perceptions of engaging the millennial market",

keywords = "Millennial, rural tourism, destination marketing organisations, New South Wales, ritual inversion",

author = "Rosemary Black and Cliff Lewis and Kim Nelson",

note = "Black, R., Lewis, C. & Nelson, K. 2020, {\textquoteleft}#LookAtMe : Capturing NSW rural destination marketing managers perceptions of engaging the millennial market.{\textquoteright} Council for Australian University Tourism and Hospitality Education (CAUTHE), Auckland, New Zealand. Working paper.; 30th Annual CAUTHE Conference 2020 : Council for Australasian Tourism and Hospitality Education Annual Conference, New Perspectives on the diversity of Hospitality, Tourism and Events ; Conference date: 10-02-2020 Through 13-02-2020",

year = "2020",

language = "English",

isbn = "9780473509231",

pages = "285--287",

booktitle = "20:20 Vision: New Perspectives on the Diversity of Hospitality, Tourism and Events: Proceedings of the 30th Annual Conference",

publisher = "CAUTHE",

url = "http://cauthe.org/wp-content/uploads/2020/03/detailed_programme-11.2.2020.pdf, https://cauthe.org/services/conferences/conference-2020/",

}

#LookAtMe: Capturing NSW rural destination marketing managers perceptions of engaging the millennial market. / Black, Rosemary ; Lewis, Cliff; Nelson, Kim.
20:20 Vision: New Perspectives on the Diversity of Hospitality, Tourism and Events: Proceedings of the 30th Annual Conference. CAUTHE, 2020. p. 285-287.

Research output: Book chapter/Published conference paper › Conference paper › peer-review

TY - GEN

T1 - #LookAtMe

T2 - 30th Annual CAUTHE Conference 2020

AU - Black, Rosemary

AU - Lewis, Cliff

AU - Nelson, Kim

N1 - Black, R., Lewis, C. & Nelson, K. 2020, ‘#LookAtMe : Capturing NSW rural destination marketing managers perceptions of engaging the millennial market.’ Council for Australian University Tourism and Hospitality Education (CAUTHE), Auckland, New Zealand. Working paper.

PY - 2020

Y1 - 2020

KW - Millennial

KW - rural tourism

KW - destination marketing organisations

KW - New South Wales

KW - ritual inversion

M3 - Conference paper

SN - 9780473509231

SP - 285

EP - 287

BT - 20:20 Vision: New Perspectives on the Diversity of Hospitality, Tourism and Events: Proceedings of the 30th Annual Conference

PB - CAUTHE

Y2 - 10 February 2020 through 13 February 2020

ER -