Marketing Research Asia Pacific Edition

William G Zikmund, Prof Steven Ward, Ben Lowe, Hume Winzar, Barry J Babin

Research output: Book/ReportBook

Original languageEnglish
PublisherCengage
ISBN (Print)9780170183345
Publication statusPublished - 2010
Externally publishedYes

Cite this

Zikmund, W. G., Ward, P. S., Lowe, B., Winzar, H., & Babin, B. J. (2010). Marketing Research Asia Pacific Edition. Cengage.