Mission drift or strategic shift? Group formation strategies within mepS

Vien Chu, Belinda Luke

    Research output: Contribution to journalArticlepeer-review

    3 Citations (Scopus)


    Mission drift is a common criticism of microenterprise programs (MEPs) that target those likely to succeed rather than those most in need. This note examines approaches to group formation within international NGOs operating MEPs in Vietnam. A deliberate strategy of involving both poor and non-poor households in MEPs emerges through effectuation, learning from past challenges. This approach represents a shift in focus away from the extremely poor but presents a potential pathway for effective and sustainable poverty alleviation, if undertaken as part of an integrated program.

    Original languageEnglish
    Pages (from-to)1042-1045
    Number of pages4
    JournalJournal of International Development
    Issue number8
    Publication statusPublished - Nov 2012


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