Abstract
New Media Cultures provides a comprehensive analysis of the value of cultural studies in the face of new media, and the changes necessary for cultural studies to tackle the issues that new media presents. Drawing from the active audience thesis developed in cultural studies of the media, New Media Cultures focuses on the increased interactivity in contemporary culture and shows how this has become integrated into the production and consumption of cultural forms.
| Original language | English |
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| Place of Publication | London UK |
| Publisher | Edward Arnold Publishers Ltd |
| Number of pages | 120 |
| ISBN (Print) | 978-0340806999 |
| Publication status | Published - 01 Aug 2004 |