One village one product: Japan's rural entrepreneurial scheme goes abroad

Willhemina E. Wahlin, Kaoru Natsuda

Research output: Contribution to specialist publicationArticle

Abstract

The One Village One Product (OVOP) scheme is a way of re-thinking the possibilities for small, rural populations, introducing ways to re-brand what they do best. Founded in the Kyushu prefecture of Oita over 20 years ago, it's now bang exported to some of the world's Least Developed Countries (LDCs). Still riddled with challenges, its greatest potential is the entrepreneurial independence it encourages in many of the world's poorest communities.
Original languageEnglish
VolumeJanuary 15, 2009
Specialist publicationJ@pan Inc. Magazine
PublisherJapan Inc. Communications
Publication statusPublished - 2008

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