Person, persona

Research output: Book chapter/Published conference paperEntry for encyclopedia/dictionary


Person and persona are presented as conceptually at opposite ends of a spectrum. Person describes the internal dimensions of the self, while persona identifies the external and public presentations of the self. The entry explores these ideas of person and public persona and their theoretical origins in media and communication research, and how they are challenged and shifted by the way various communication technologies are used and deployed in contemporary culture.
Original languageEnglish
Title of host publicationThe international encyclopedia of communication theory and philosophy
EditorsKlaus Bruhn Jensen, Robert T. Craig
Place of PublicationChichester, UK
Number of pages5
ISBN (Electronic)9781118766804
ISBN (Print)9781118290736
Publication statusPublished - 23 Oct 2016


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