Positioning with intent: Investigating the interrelationship between strategic communication and positioning theory

Deborah Wise, Melanie James

Research output: Book chapter/Published conference paperConference paperpeer-review

Original languageEnglish
Title of host publication2022 Positioning Theory Conference
Publication statusPublished - 2024
Event2022 Positioning Theory Conference - State University of New York, Buffalo, United States
Duration: 24 Jul 202228 Jul 2022
https://web.archive.org/web/20211027075311/https://www.buffalo.edu/clari/positioning-theory/about.html (Conference website)
https://ed.buffalo.edu/black-history-ed/news.host.html/content/shared/university/news/news-center-releases/2022/06/018.detail.html (Conference info)
https://web.archive.org/web/20220921091629/https://www.buffalo.edu/clari/positioning-theory/proposals.html (Peer review evidence)

Conference

Conference2022 Positioning Theory Conference
Abbreviated titlePositioning Theory Explorations to a Deeper Understanding
Country/TerritoryUnited States
CityBuffalo
Period24/07/2228/07/22
OtherIn 2022, we are delighted to welcome scholars and researchers at all career stages to a full three-day conference, focused on the contributions of positioning theory to research, as developed by Rom Harré and others. The conference will take place at the University at Buffalo (UB), State University of New York (SUNY), in Buffalo, New York from July 24 to July 27, 2022.

The conference, internationally recognized for its encouragement of in-depth research and discussions on using positioning theory in all social science disciplines, provides a space for early-career to senior academics, graduate and higher degree students, community researchers and practitioners in a range of disciplines from across the world to share and learn from each other together.
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