Public relations' professionalism and ethics

Johanna Fawkes

    Research output: Book chapter/Published conference paperChapter in textbook/reference bookpeer-review

    Abstract

    Learning outcomes By the end of this chapter you should be able to: Discuss whether or not public relations is a profession• Describe a variety of approaches to professional ethics; Compare and critique views of public relations ethics; Identify different ways of imagining public relations; Evaluate the effect of PR images on PR ethics; Reflect on the way you make ethical decisions
    Original languageEnglish
    Title of host publicationExploring Public Relations
    EditorsRalph Tench, Liz Yeomans
    Place of PublicationHarlow, UK
    PublisherPearson
    Pages216-231
    Number of pages16
    EditionThird / 12
    ISBN (Print)9780273757771
    Publication statusPublished - 2013

    Fingerprint

    Dive into the research topics of 'Public relations' professionalism and ethics'. Together they form a unique fingerprint.

    Cite this