Public relations' professionalism and ethics

Johanna Fawkes

    Research output: Book chapter/Published conference paperChapter in textbook/reference bookpeer-review


    Learning outcomes By the end of this chapter you should be able to: Discuss whether or not public relations is a profession• Describe a variety of approaches to professional ethics; Compare and critique views of public relations ethics; Identify different ways of imagining public relations; Evaluate the effect of PR images on PR ethics; Reflect on the way you make ethical decisions
    Original languageEnglish
    Title of host publicationExploring Public Relations
    EditorsRalph Tench, Liz Yeomans
    Place of PublicationHarlow, UK
    Number of pages16
    EditionThird / 12
    ISBN (Print)9780273757771
    Publication statusPublished - 2013


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