Social commerce - when social media meets e-commerce: A Swiss consumer study

Marc K. Peter, Alain Neher, Cécile Zachold

Research output: Book chapter/Published conference paper › Chapter (peer-reviewed) › peer-review

Fingerprint

Dive into the research topics of 'Social commerce - when social media meets e-commerce: A Swiss consumer study'. Together they form a unique fingerprint.

Keyphrases

Computer Science

Social Sciences

Economics, Econometrics and Finance