Social media and community knowledge: An ideal partnership for non-profit organizations

Lisa Given, Eric Forcier, Dinesh Rathi

Research output: Book chapter/Published conference paperConference paperpeer-review

5 Citations (Scopus)
15 Downloads (Pure)


Non-profit organizations (NPOs) must manage knowledge to be relevant, sustainable and competitive. The published literature suggests that stories can be effective for sharing knowledge and making tacit knowledge explicit; however, researchers have not examined storytelling as a knowledge management practice in NPOs in any depth. Similarly, few studies explore the roles of social media in NPOs, including their usefulness for knowledge management practices. This paper reports the results of a research study that examined how NPOs are using social media, with a particular focus on knowledge management practices. Qualitative interviews with 16 staff members working in a range of NPO environments (such as health, library and social services organizations) were conducted. The findings point to the value of storytelling for sharing the organization’s mission, for monitoring the NPOs reach into the community, and as a mechanism for gathering knowledge from clients and other key stakeholders.
Original languageEnglish
Title of host publicationProceedings of the 76th Annual Meeting of the Association for Information Science and Technology
Subtitle of host publicationBeyond the Cloud: Rethinking Information Boundaries
Place of PublicationUnited States
PublisherAssociation for Information Science and Technology
Number of pages11
Publication statusPublished - 2013
Event2013 Annual Meeting of the Association for Information Science and Technology: 76th ASIS&T Annual Meeting - Le Centre Sheraton , Montreal, Canada
Duration: 01 Nov 201305 Nov 2013 (Conference website)


Conference2013 Annual Meeting of the Association for Information Science and Technology
Abbreviated titleBeyond the Cloud:  Rethinking Information Boundaries
OtherThe continuing development of computing and mobile technology and the ongoing evolution of the Web environment provide new ways for accessing, acquiring, retrieving and storing information which constantly defy traditional boundaries. With the growth of digital content, information objects are blurred and challenge information organization. As more people interact and exchange knowledge and information on the Web and the cloud, information environments are transformed and human information behaviors are shifting. As information use is increasing and becomes more complex, the need for meaningful integration and analysis is growing.  The ASIS&T Annual Meeting is the main venue for disseminating research on advances in information science, information technology and related topics. This year’s conference theme offers an opportunity to reflect on all the changes that impact on human information interaction and their implications for information science and technology.
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