Social Media Attitude Analysis: A systemic functional method to understanding social media comments

Research output: Book chapter/Published conference paperConference paper

6 Downloads (Pure)

Abstract

The paper explores the use of Appraisal theory in sentiment analysis.
Original languageEnglish
Title of host publicationConference Proceedings of the International Social Marketing Conference 2016
Subtitle of host publicationSocietal Wellbeing
Place of PublicationAustralia
PublisherMarketing for Change
Pages14-18
Number of pages5
ISBN (Electronic)9781741282658
ISBN (Print)978174128265
Publication statusPublished - 2016
EventInternational Social Marketing Conference - University of Wollongong, Wollongong, Australia
Duration: 25 Sep 201627 Sep 2016
https://www.i-socialmarketing.org/index.php?option=com_content&view=article&id=119:2016-international-social-marketing-conference&catid=23:isma-news-desk&Itemid=119#.XSwcmIVOJKU

Conference

ConferenceInternational Social Marketing Conference
CountryAustralia
CityWollongong
Period25/09/1627/09/16
Internet address

Fingerprint Dive into the research topics of 'Social Media Attitude Analysis: A systemic functional method to understanding social media comments'. Together they form a unique fingerprint.

  • Cite this

    Mehmet, M. (2016). Social Media Attitude Analysis: A systemic functional method to understanding social media comments. In Conference Proceedings of the International Social Marketing Conference 2016: Societal Wellbeing (pp. 14-18). Marketing for Change.