Original languageEnglish
Title of host publicationSocial Marketing & Sustainable Development Goals (SDGs)
Subtitle of host publicationCase Studies for a Global Perspective
EditorsM. Mercedes Galan-Ladero, Helena M. Alves
Place of PublicationCham
PublisherSpringer Nature Switzerland
Chapter5
ISBN (Electronic)978-3-031-27377-3
ISBN (Print)978-3-031-27376-6
Publication statusPublished - 2023

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