One aspect of recent rural change is in-migration, challenging the traditional dominance of production values in some areas. In this paper we explore the natural resource management implications of property turnover in two Australian regions. Our mixed-methods approach combined analysis of property sales records and spatially referenced landholder survey data with data from key informant interviews. An important finding is that close to 50% of rural properties are expected to change hands between 2006 and 2016, double the change in the previous decade. This change is linked to the transformation of these rural areas, including the influx of non-farming rural landholders seeking amenity values. Our research suggests that property turnover of this scale has important implications for NRM. Newer and longer-term owners were very different in terms of their values, attitudes, knowledge and their land use and management practices. A substantial proportion of these new property owners are absentees, further complicating NRM and our view is that a 'business as usual' approach to the engagement of the new cohort of rural land managers is unlikely to be effective.