The Search for Advantage: Levels of E-Business Adoption by Different Firms

Ray Welling, Lesley White

Research output: Book chapter/Published conference paperConference paperpeer-review

Original languageEnglish
Title of host publication8th International Congress Marketing Trends
Place of PublicationParis
PublisherESCP-EAP
Pages1-28
Number of pages28
Publication statusPublished - 2009
EventInternational Congress Marketing Trends - Paris, France, France
Duration: 16 Jan 200917 Jan 2009

Conference

ConferenceInternational Congress Marketing Trends
Country/TerritoryFrance
Period16/01/0917/01/09

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