The Structuring of government organisations' communication strategies in a complex media environment.

Zoe Hibbert

    Research output: ThesisDoctoral Thesis

    410 Downloads (Pure)

    Abstract

    The dominance of media, both traditional and new that is piggy-backing the exponential development of technology, is placing considerable pressure on government organisations and their communication capabilities. Government organisations need to be able to manage their environments and their reputations with multiple stakeholders.
    This study is an investigation of the ways government organisations are adapting to manage these complex changes in their communication environments. Conducted over three research projects, in a six year period, the research portfolio documents the efforts government organisations are making to make sense of rapid change, within the context of a particularly complex political environment.
    Original languageEnglish
    QualificationDoctor of Communication
    Awarding Institution
    • Charles Sturt University
    Supervisors/Advisors
    • Carroll, John, Principal Supervisor
    Award date01 Mar 2011
    Place of PublicationAustralia
    Publisher
    Publication statusPublished - 2011

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