Many Indigenous entrepreneurs provided financial assistance, employment opportunities and sought to aid the Indigenous community in whatever way they could via their business. A further issue when considering the factors influencing Indigenous business success is that success is often evaluated differently from the perspective of the Indigenous entrepreneur. For many Indigenous people and communities, profit is not seen as the definitive measure of business success, and other measures such as securing employment of community members have greater importance. While carrying out a thematic analysis of the data it became clear that the narratives were central to how Indigenous entrepreneurs recall, make sense of their experiencing in start up and running the businesses. The accounts gathered from the narrative case studies also revealed a tension between self-identity and the constraints the identity place on business operations. Furthermore, the perception of the success was largely determined by self-identify and particular context of Indigenous culture and community.This paper focuses on the categorical content of the narratives of a sample of 35 Australian Indigenous entrepreneurs. The narrative case studies revealed patterns and coherence across Indigenous entrepreneurs talking about success factors and making sense of their business experience. The paper also outlines principles of culturally appropriate research methods for doing research in Indigenous communities and protocols which enable researchers to confidently engage with Indigenous Australians. Protocols such as the use of appropriate communication methods, the development of mutual trust and the need for reciprocity provide researchers with basic guidelines to follow regarding consultation and negotiation with Indigenous Australians. Six sets of values which underpin core principles to research with Aboriginal and Torres Strait Islander people in Australia are reciprocity, respect, responsibility, sprit and integrity, and survival and protection. One significant observation identified by the researchers was the strong sense of community amongst the Indigenous entrepreneurs. Many entrepreneurs were part of significant formal and informal networks and were often volunteers or members of community groups and organisations. Mutual sharing was also noteworthy, particularly with the local Indigenous community.
|Title of host publication||ECRM 2013 Proceedings|
|Editors||Isabel Ramos, Anabela mesquita|
|Place of Publication||Reading, UK|
|Publisher||Academic Conferences and Publishing International Ltd|
|Number of pages||10|
|Publication status||Published - 2013|
|Event||European Conference on Research Methodology for Business and Management Studies - University of Minho, Guimaraes, Portugal|
Duration: 04 Jul 2013 → 05 Jul 2013
|Conference||European Conference on Research Methodology for Business and Management Studies|
|Period||04/07/13 → 05/07/13|
Krivokapic-Skoko, B., Trudgett, T., Pearce, S., Morrison, M., Collins, J., & Basu, P. (2013). Understanding the Australian Indigenous Entrepreneur through Narratives. In I. Ramos, & A. mesquita (Eds.), ECRM 2013 Proceedings (pp. 169-178). Academic Conferences and Publishing International Ltd.