Abstract
This paper reports on the next stage in an ongoing study of skill needs in mainstream television newsrooms. It focuses on attitudes to technology skills by comparing a sample of television journalists at major Australian networks with a cohort of final year broadcast journalism students. Each group was asked to rank in order of importance six skills or traits - five that had been identified in previous research as important to the hiring decisions of senior news managers along with the skill trait of 'technological fluency'. Both groups ' journalists and students ' ranked 'technological fluency' on mean averages last behind story generation, news sense & passion for news, television writing, good general knowledge and voice & on camera presentation. In additon, out of a longer more detailed list of skills (40 plus) both groups ranked the four technology skills in the bottom half, mostly in the bottom quarter.
Original language | English |
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Pages (from-to) | 20-38 |
Number of pages | 19 |
Journal | Ejournalist |
Volume | 9 |
Issue number | 2 |
Publication status | Published - 2009 |